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Episodes

July 30, 2024

Pay-Per-Click (PPC) Advertising

Today, we navigated the treacherous waters of PPC advertising, venturing beyond the surface-level appeal of "easy" ads and unearthing the strategic depths required for true success. We debunked the myth of "set it and forget ...
July 28, 2024

Guest Teacher: Kute Blackson - Transformational Speaker & Bestselling Author | The Power of Authentic Living

Today, your guest teacher is the inspiring Kute Blackson, CEO of Blackson Group, a visionary leader, and transformational speaker. By the age of 30, Kute had already impacted thousands of lives through his profound teachings ...
July 27, 2024

Building Company Culture

Today, we dove beneath the surface-level perks and buzzwords to expose the true essence of company culture. We challenged the notion of "culture fit," revealing its potential to stifle innovation and breed mediocrity, and cha...
July 26, 2024

Upselling & Cross-selling

Today, we embarked on a journey to uncover the untapped revenue potential hiding within your existing customer base. We'll soon delve into the psychology behind successful upselling and cross-selling, revealing how to leverag...
July 24, 2024

Guest Teacher: Swish Goswami - CEO & Co-Founder, Surf | Why Paid Advertising Doesn’t Work

Today, your guest teacher is the trailblazing Swish Goswami, a renowned entrepreneur, investor, and author. By the age of 26, Swish had already founded six high-impact ventures across four industries. He is currently the CEO ...
July 24, 2024

Book Review: Think & Grow Rich by Napoleon Hill

Think & Grow Rich by Napoleon Hill: https://amzn.to/3SlCmPC Napoleon Hill's "Think and Grow Rich" may seem like an artifact of a bygone era, but don't let its age fool you. This timeless classic is packed with insights that, ...
July 24, 2024

The Secret to Using UGC (User Generated Content) Effectively

Today, we're revolutionizing your UGC strategy. We're ditching the passive "hope-they-post" approach and embracing a proactive, partnership-driven framework. You'll learn to cultivate a vibrant community of creators who not o...
July 23, 2024

The Art of Closing

Today, we're ditching the sleazy sales tactics and outdated closing scripts. Instead, we're upgrading your approach with a strategic framework that not only seals deals but also fosters long-term relationships and builds unwa...
July 21, 2024

Guest Teacher: Grant Cardone - Founder, Cardone Capital | 10x Your Sales

Today, your guest teacher is the legendary Grant Cardone, a powerhouse entrepreneur, real estate mogul, and bestselling author. Grant has built an empire with a multifamily real estate portfolio valued at over $1.4 billion. H...
July 19, 2024

Why Your Lookalike Audiences Aren't Converting

Today, we're revolutionizing your approach to lookalike audiences. We're ditching the "spray and pray" tactics and embracing a strategic framework that prioritizes precision, relevance, and long-term growth. You'll learn how ...
July 18, 2024

The New YouTube Promotions (Beta) Tab

YouTube's Promotions tab isn't just another feature; it's a strategic lever for those who understand it. It's about precision targeting, calculated amplification, and data-driven optimization. This isn't about buying views; i...
July 17, 2024

What Does a B Corp Certification Mean For Your Business?

Today, we're upgrading your social impact strategy. Ditching empty slogans and embracing the B Corp framework (or the alternative that's right for you). This isn't about a trendy label – it's about weaving purpose into the fa...
July 17, 2024

Guest Teacher: Grant Baldwin - Founder, The Speaker Lab | Building a Successful Speaking Career

Today, your guest teacher is the inspiring Grant Baldwin, a nationally recognized speaker, podcaster, and author. Grant has built a successful career by helping thousands of people start and grow their own speaking businesses...
July 17, 2024

Key Financial Ratios You Need to Know

Today, we're revolutionizing your relationship with financial ratios. We're ditching the dusty textbooks and embracing a dynamic, action-oriented approach. You'll learn to handpick the ratios that matter most to your business...
July 15, 2024

Affiliate Marketing is Your Brand's Secret Weapon

Today, we're upgrading your approach to affiliate marketing. We're leaving behind the tired "get-rich-quick" schemes and embracing a strategic, results-driven framework. You'll learn how to handpick a team of affiliates that ...
July 14, 2024

Book Review: 7 Habits of Highly Effective People by Stephen R. Covey

7 Habits of Highly Effective People by Stephen R. Covey: https://amzn.to/3Wlkp62 Today, we dove headfirst into Stephen Covey's "7 Habits of Highly Effective People," a playbook that's as relevant for entrepreneurs today as it...
July 12, 2024

Guest Teacher: Dominic Vogel - Founder & Chief Strategist, CyberSC | Protecting Your Business from Cyber Attacks

Today, your guest teacher is the dynamic Dominic Vogel, a renowned cybersecurity expert and thought leader. Dominic has built a successful career by sharing his insights on proactive cyber risk management and helping organiza...
July 12, 2024

How to Run Effective Webinars & Online Events

Today, we explored the power of webinars and online events for scaling your business. We discussed various formats, from live to pre-recorded, and how to choose the right one. We also covered compelling topics, emphasizing so...
July 12, 2024

Mastering Search Engine Optimization (The Ultimate SEO Playbook)

Today, we'll unravel the secrets of SEO success for advanced entrepreneurs. We'll delve into the significance of SEO for establishing visibility, credibility, and sustainable growth, debunking outdated myths and introducing a...
July 10, 2024

Guest Teacher: Patrick Bet-David - Author, Speaker & Podcaster | Unlocking the Entrepreneurial Mindset

Today, your guest teacher is the dynamic Patrick Bet-David, a renowned entrepreneur and thought leader. Patrick has built a successful career by sharing his insights on adopting an entrepreneurial mindset within organizations...
July 10, 2024

Remote Work Revolution

Today, we're revolutionizing remote work. Ditch the outdated micromanagement playbook and embrace a new era of trust, empowerment, and high performance. We'll uncover actionable strategies for building a thriving virtual cult...
July 10, 2024

Your Network, Your Net Worth

Today, you'll discover how to turn your network into a high-performance engine for your career. You'll learn how to spot rising stars before anyone else, assemble a personal board of advisors who've got your back, become the ...
July 9, 2024

Guest Teacher: Erich Ko - CEO and Co-Founder of HopinTech | The Importance of Validation

Today, your guest teacher is the innovative Erich Ko, CEO and Co-Founder of HopinTech. Erich has been instrumental in driving HopinTech to the forefront of the tech industry with his visionary leadership and strategic insight...
July 9, 2024

How to Prospect & Generate Leads

Today, we're ditching the outdated sales tactics and embracing a new era of strategic prospecting. We'll dive deep into the concept of Ideal Customer Profiles, not just as demographic data points, but as rich narratives of yo...